Aesthetics, Explained
Aesthetics are something the world over has been taken by, but people fail to realize what Aesthethicks actually are. The aesthetic of your business is what attracts people to it, it is what decides your audience before they even arrive. This is complicated by the fact that in the modern-day device and apps you use take a look at what you like most, they look at every online decision you make, and then give you what you want. It shapes what you are going to see. "I think it should be beautiful and alluring and make people join in", said Bernadette Mastrangel, a leader of the Instagram Company Curating NYC which is dedicated to featuring interesting businesses around NYC.
"The aesthetic of this company really matters for us in media because who we attract and what people subscribe is decided by what they see when they look us up and the front page of our website opens", said Farmbrook Free Press Editor and Director Kai Sood.

Sadly, In the real world, people just do look at things and judge them by their cover, something we're stuck with, so your feel better sends across the feel that will attract the specific audience that you want.
A very good example often used is the idea that people who want to read about fishing will go to a website with an Asthethik and Feel that is dark, rainy, have a feel, and brings across the feel of Nature. The Farmbrook Free Press is built to attract a variety, however, our style gives us a customizable audience that wants to see the style that we have and shares that style. This is just a little part of how the internet and world around is often, although it may not seem, is customized to you, and customizes you.
"The Farmbrook Free Press had to seriously review our website at first, as we really felt it didn't convey the style of this magazine." The Editor Said, "We saw immediate success once the website has a very specific feel that would convey a specific feel.
The aesthetic is the key to success whether it be online or in-person, how you feel as you pick up a certain scent, or see a certain style or color, that is what makes the difference, so when choosing yours, you should always make sure it will customize the Audience you want.
